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Market6 min readDecember 2025

Naples Housing Market: What to Expect in 2026

As we head into 2026, here's what buyers and sellers in Naples and Southwest Florida should know about the local real estate market.

Key Market Indicators

Inventory Rising

More homes available than in recent years

Prices Stabilizing

Growth slowing after years of rapid increases

Rates Expected to Ease

Mortgage rates may moderate through 2026

What This Means for Buyers

More inventory means less competition and more negotiating power. Buyers who were priced out in recent years may find more opportunities in 2026.

Strategy: Get pre-approved now so you're ready to act when the right home comes along. Being prepared gives you an advantage.

What This Means for Sellers

Pricing your home correctly is more important than ever. Overpriced homes are sitting longer, while well-priced homes still sell quickly.

Strategy: Work with local experts who understand Naples pricing. The right price from day one attracts serious buyers.

Naples Remains Strong Long-Term

Despite short-term fluctuations, Naples continues to attract buyers from across the country. The combination of no state income tax, beautiful weather, and lifestyle amenities keeps demand strong. Southwest Florida real estate remains a solid long-term investment.

Ready to Make Your Move?

Whether you're buying or refinancing, let's talk about how current market conditions affect your options.